Internet Marketing Tools

Most businesses strive for leads and sales, they claim that they do everything to promote their website. Their marketing strategy does contain blogging, social media sharing, press releases, PPT sharing, Imagographics, Image sharing, podcasts, sharing research or white papers on Journals, E-books, advertisements, link building, and a lot more.

Social Media Marketing

A visit to social media accounts of some of the companies reveals that after some time, they stopped posting anything new. Understandably, content marketing is costly, if they are not it fails to give the much-needed ROI.

Content Strategy

Is sharing on social media a sustained activity? The businesses continuously keep sharing the information on their social media accounts, as a part of their Internet marketing strategy to gain traffic. The content is the key to the success.

Why Search Engine Optimization?

Google a kingmaker! Businesses still consider Google as the top priority, that is why all Internet marketing strategies do prioritize search engine placement. A lot of experts say that ‘SEO is Dead’, still a lot of businesses are investing their millions of dollars on search engine marketing. The companies consider Public relations activity, emailing, brandingContinue reading “Why Search Engine Optimization?”

Good, Accurate & Relevant Content

Online good, accurate and relevant content has value, so why make your business website another Wikipedia or encyclopedia. Ananova.com only recommends putting the content related to your business products or services the companies are offering. It has become a myth that if a visitor won’t find the content it is looking for searching for, he/sheContinue reading “Good, Accurate & Relevant Content”

Ananova.com lists professional web hosting providers offering hosting services to businesses. Thus, to effectively build an online professional business website. Through e-commerce portals, companies list their products or services and effectively market them to their consumers. The businesses run promotional campaigns or advertisements to create a buzz online to drive traffic to their website. Furthermore,Continue reading

Targeting Niche Traffic

Gone are the days, when hosting companies were looking to drive voluminous traffic. Nowadays they are targeting niche traffic for converting them into leads and sales. The online platforms do provide tools to selectively target on the basis of various attributes, so that information about brands, products, or services reaches the right people. Selecting theContinue reading “Targeting Niche Traffic”

Building Relationship With Customers

The hosting companies are applying resources to understand customer attitudes and behavior. Their digital marketing advertisements talk more about customer satisfaction. The consumers are bombarded with tons of information which are made available through mobiles, & Internet. Consumers now compare prices, products, and even brands and do their raw research before making final decisions. TheContinue reading “Building Relationship With Customers”