From which source, you can get the big data?
Small businesses mostly use the analytics details they get from social media, web analytics, through business apps, and from ahref. They look for understanding customer interests and preferences. For running a proper marketing campaign the companies need to collect, process, and analyze data. Social media networks provide the best data source to understand the audience. In 2020, there were almost 2.8 billion social media accounts (Ref. socialnomics). Hence, small businesses can also adopt big-data-driven Internet marketing strategies. Predications after processing the data can provide unexpected outcomes, especially with unused opportunities. – Ananova.com