Online good, accurate and relevant content has value, so why make your business website another Wikipedia or encyclopedia. Ananova.com only recommends putting the content related to your business products or services the companies are offering. It has become a myth that if a visitor won’t find the content it is looking for searching for, he/she may lookout the same for another website. But, why bring such non-related visitors to a website. They are only going to increase the bounce rate. Thus restrict your website content to your niche only and keep updating the content on that theme only. You cannot have both legs in two different boats. If you properly target the visitors on the basis of relevant attribute values, you are going to have a definite edge over your rivals.
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