Very few people do read the entire content available on a page or post. These skimmers only look for important points and if they don’t find it on top of a page, they move fast to another website, thus increasing the bounce rate. The content on most websites builds with a certain strategy which lays the foundation of its page structure. Web pages normally have more than 250+ words, which is considered as perfect word count for a blog or landing page. Is it the number of words that count or information that is the most important? Yes, information is the key and background details follow it.
The valuable quality content satisfies the visitor’s hunt. Including images, videos or graphics makes the content approaching and authoritative.